Signage
Public infrastructure signage refers to universally acceptable signs used in public areas, such as transportation complexes, to relay information or facilitate wayfinding for visitors. These signs are extremely useful because the infrastructure of public places is massive and frequently overcrowded. In such cases, the vastness of the place can feel too overwhelming without proper public infrastructure signage, resulting in anxiety and panic among the visitors. A sense of safety and easy information access is guaranteed with proper public infrastructure signage, making it an important aspect of a public complex. It also contributes to the efficiency with which the public complex operates and how people can access the facility without constantly seeking help or directions from the staff. This releases the load from the workers as well. Certain factors are essential to consider when planning or strategising for public infrastructure signage. Let’s take a look.
Factors That Matter for Public Infrastructure Signage
Maintenance
The maintenance and upkeep of signage installed throughout public infrastructures must be closely monitored. This is because restoration and replacement work can be extremely time-consuming, as public spaces cannot be closed or remain non-functional for these types of activities. Therefore, special care must be taken to install the appropriate signage using the best type of material. For example, aluminium is not only a cost-effective option but also has high durability and longevity. Modular signages are also an excellent way to power up the infrastructure without requiring high-end maintenance every now and then. Vandalism, and wear and tear can occur at public facilities. Therefore, signage should be planned while keeping their future usability and maintenance requirements in mind.
Placement
If signage in public buildings and spaces is not placed properly, the area can become chaotic. To that end, it is critical to place signage at the appropriate eye level and corners to justify its functionality. The significance of placement is obvious. For example, if signage for entrance is placed in the middle of the building, it serves absolutely no purpose. Signs must answer the question at the right time, and placement is an essential consideration in this regard. Mastering the placement strategy for public infrastructure signage requires a focus on the signage’s distance, height, and location. Signage on the ceiling where floor signage is required can defeat the purpose of even installing the signage in the first place. Thus, ensuring the signage strategy emphasises the placements is essential to make public infrastructure signage work effectively.
